Trade Mission to Tanzania, Zanzibar &Kenya Highlights
Minnesota Africans United led its second trade mission to Africa covering the countries of Tanzania, Zanzibar & Kenya with the financial support of Power Africa from October 22 to November 5, 2022. There were 9 US companies and organizations in the sectors of healthcare, energy, housing and infrastructure, tourism and education. 23 companies had signed up to be part of this trade mission. Our primary goal was to secure and sign at least three business deals on this trip with potential partners in the private and government sectors. We partnered closely with the Minnesota Trade Office, US Commercial Service, US Embassy in Kenya and Tanzania, US Chamber of Commerce in Kenya and Tanzania, Global Minnesota and Equity Bank Holdings in Kenya.
The 9 companies and organizations were able to engage with more 1000 businesses and organizations who directly participated in business forums followed by B2B meetings, B2G and B2C followed by site visits in Tanzania, Zanzibar and Kenya and more than 15 million visitors participated virtually through social and digital media including African diaspora all over the United States. These live streamed services were supported by the Equity Bank Holdings in Kenya. The face-to-face interactions inspired and informed about many trades and investment opportunities on the continent, something that would never have happened without the financial support and partnership with Prosper Africa.
Our Minnesota Africans United trade mission achieved good results. Three members of our delegations built public – private relationships and signed four contract agreements with both private companies and governments in Zanzibar and in Kenya in energy, tourism and healthcare sectors. These partnerships contributed to our achievement of our goals. We interacted and engaged directly with the government leaders, private sectors, Ambassador of Cameroon, business leaders and there were business networking and dinners that were organized to further our business interactions.
Our trade mission sparked awareness back in the US for the African diaspora community. They learned about the development of opportunities to do business with Africa in partnership with Western investors and financial partners through contact speeches.
African diaspora in nine states celebrated our success and used the experience of MAU to create WhatsApp groups and have made it their goals to lead similar trade missions to their respective countries after virtually participated in our trade mission and business forums and were informed of business opportunities on the continent and could benefit from similar resources provided by our partnerships. Our trade mission contributed to Africans in 12 states to come together under an umbrella of Africans United. This trade mission has been very transformative for the African diaspora communities, making it possible to start trading with Africa.
See some of the coverage of our trade delegation below.